The best part about being a certified B Corp is that this status constantly pushes us to improve. On employee standards, environmental responsibilities and a commitment to our community, we’re constantly looking to…
Being certified as a B Corp is a proud moment for any company – but it is also an incredibly humbling one. The assessment process makes you realise just…
Masters of words and creators of perception. There’s no doubt communications is an incredibly skilled profession. But given we don’t burn fossil-fuels or manufacture products in a factory have we somehow convinced ourselves we have less responsibility to look after our planet and our people? From climate change to mental health, there is no quick fix to all…
Several weeks ago, the Parliament of Australia passed a contentious law that will dramatically increase the cost of studying several subjects at university. Under the changes, fees for…
Milk & Honey, has been appointed by Morse Micro, a Sydney-based semiconductor company focused on reinventing Wi-Fi for the Internet of Things. Managing Director of the Sydney PR…
A guide for PR professionals looking to build media relationships Getting to know each other The ultimate goal of media relations is to create a relationship with a…
When do you know something is working? PR is often referred to as the ‘dark art’ of marketing. The very nature of brand awareness and reputation means they…
From leaving the EU (will we, won’t we?), to the Covid-19 pandemic and resulting recession, 2020 has been a year like no other. Many of our lives as…
Successful romantic relationships require ‘chemistry’ – the emotional connection that bonds two people together. The same can be said about PR agencies and their clients. The two parties must work together, demonstrate loyalty and commit to navigating highs, lows and everything in between. After the cork-popping celebrations of winning a new client…
An increasing number of companies are using sustainability certifications to enhance their brand reputation. Here, our plastic neutrality partner rePurpose Global outlines five different initiatives and how they…