How the rise of the ethical consumer is transforming B2B marketing
It can often feel that PR disciplines work in opposition. Consumer is creative while financial is formal. B2B marketing (business to business) is highbrow while influencer relations are playful. When we get caught up in these internal turf wars, it’s helpful to come back to the one undeniable fact: our job is to understand people. […]
Why I’m over the term “tech PR”
As more and more industries face a wave of digital-first challengers, tech PR seems to be on a continued rise. The underlying assumption to some in the industry seems to be that if your product is tech-based, then you need something called tech PR. Follow this line of thinking as far as you can, and […]
Meet the clients going above and beyond for our planet
With COP26 well underway, world leaders have gathered to discuss what we can do to turn the tables on climate change. At Milk & Honey, we are proud to be working with some incredible companies that make a real difference and enact meaningful change. giffgaff Did you know that over 70% of the UK doesn’t know what […]
What happens in Marrakech… goes on the website!
It can be hard to think in the office, can’t it? So much to ponder, so little time to think ahead. 2022 seems like it’s light years away, but in reality it’s just around the corner. We need to start asking the big questions about what sort of business we want to be for the […]
Why agencies are seeking B Corp certification
“It’s no secret that modern consumers and employees are much more interested in companies’ social, political and environmental impact than in the past.” Paul Cohen, partner and CEO of North America at Milk & Honey PR, speaks to Campaign Live about the agency’s journey to B Corp status. Detailing the process and how it proves we […]
Milk & Honey PR appoints Ottilie Ratcliffe as partner and creative lead
We are absolutely delighted to welcome Ottilie Ratcliffe as our new global creative director and partner. Current chair of the PRCA Creative Group and previous PR Week 30 under 30 winner, Ottilie join us with a wealth of experience delivering award-winning creative campaigns as former creative director of The Romans. Read all about it in […]
Epson selects Milk & Honey PR for European purpose brief
Bringing sustainable stories to new audiences is an amazing challenge for us as an agency. As we lead up to COP26, it’s never been more important that this narrative is told and shared. We’re incredibly proud to be working with Epson to promote their sustainable tech solution and encourage conversations on climate change across Europe. Read the full […]
Milk & Honey becomes new pro-bono PR agency for refugee non-profit
We are delighted to announce that we’ve become the new pro-bono PR agency for the global non-profit Techfugees and as fate would have it, the contract was signed on #WorldHumanitarianDay! Techfugees are doing important work building an ecosystem of tech solutions that empower and support the inclusion of displaced people. Currently, 82.4 million people are […]
Sharing the fruits of labour: we are now an Employee Ownership Trust
Milk & Honey PR is changing. From 2nd August 2021, we transferred 55% of group shares to an Employee Ownership Trust (EOT). This means anyone who has been at the agency over 12 months will become co-owners. What on earth is an Employee Ownership Trust? As a people first agency, we are passionate about our […]
Milk & Honey PR gives over half of group shares to its employees
Ethical, B Corp and purpose-led PR agency, Milk & Honey has transferred 55 percent of group shares to an Employee Ownership Trust (EOT). The means 52 percent of employees are now co-owners, qualifying after just 12 months at the agency. People owned PR Today’s announcement sees Hive Group — the holding company for Milk & Honey PR in Australia, UK and North America — restructured as an EOT. The four-and-a-half-year-old business has been independently valued at £3.6M by Moore Kingston Smith, the legal firm responsible for setting up the EOT. With 55 percent of […]
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