PriceSpy is a fully impartial price and product comparison service. We were appointed to help launch PriceSpy into the UK with a two-pronged approach to reach consumer and ecommerce audiences. Over the past 18 months, we have secured coverage for PriceSpy in all of the UK national newspapers and key personal finance outlets. Our PR campaign contributed to Price Spy UK’s most successful three months on record and supporting a 38% increase in app downloads across the Black Friday period in 2017.
We have also built PriceSpy’s reputation across the waters in New Zealand. Here, we work with national influencers and manage partnerships with the country’s biggest online technology site. Our activity has resulted in coverage in every national and regional newspaper and contributed to a 20% year-on-year increase in traffic over Cyber Weekend and 20% year-on-year increase in traffic on Boxing Day 2017.